Last Updated: 2025

This Privacy Policy describes how Trendbeo (“we”, “our”, “us”) collects, uses, stores, and protects your personal information when you access our website, mobile application, or related services.

By using Trendbeo, you agree to the practices outlined in this Privacy Policy.

1. Information We Collect

We collect the following categories of data:

1.1 Personal Information

• Name and surname

• Email address

• Phone number

• Shipping and billing address

• National ID (only if required for invoicing or verification)

1.2 Account Information

• Username and password

• Order history

• Saved addresses

• Wishlist items

1.3 Payment Information

Processed securely by third-party providers (Trendpay, card processors, banks):

• Debit/Credit card details (not stored by Trendbeo)

• Payment confirmation IDs

• Refund transaction data

1.4 Device & Technical Data

• IP address

• Browser type & version

• Mobile device information

• Cookies and tracking data

• Location (if enabled)

1.5 Order & Delivery Data

• purchased items

• delivery address

• courier tracking information

• communication logs with sellers and couriers

1.6 Seller / Vendor Data

For Marketplace sellers:

• Company name

• Tax ID number

• Bank account details

• Store analytics

2. How We Use Your Information

We use your data to:

• Create and manage your Trendbeo account

• Process and deliver orders

• Verify payments and transactions

• Communicate order updates

• Provide customer support

• Detect fraud and enhance platform security

• Improve platform functionality and user experience

• Comply with legal obligations (GDPR, tax regulations)

3. Sharing Your Information

We do not sell your personal data.
We may share information only with:

• Trendpay (for payment processing)

• Delivery partners (Trendgo, Trendjelo couriers)

• Marketplace sellers (only necessary order data)

• Service providers (hosting, analytics, SMS/email providers)

• Legal authorities (if required by law)

All third parties comply with GDPR and confidentiality standards.

4. Cookies & Tracking Technologies

Trendbeo uses:

• Essential cookies (login, cart)

• Analytics cookies (performance tracking)

• Marketing cookies (optional)

You can manage cookie preferences at any time in your browser or in our Cookie Settings panel.

5. Data Retention

We retain your data only as long as necessary for:

• Account activity

• Legal requirements

• Fraud prevention

• Tax & financial reporting

Inactive accounts may be deleted after 24 months of no activity.

6. Your Rights (GDPR Compliant)

You have the following rights:

• Right to access your data

• Right to correct inaccurate information

• Right to request deletion (“Right to be forgotten”)

• Right to restrict or object processing

• Right to data portability

• Right to withdraw consent

• Right to file a complaint with a Data Protection Authority

Requests can be submitted anytime via support.

7. Data Security

We use industry-standard security measures including:

• SSL/TLS encryption

• Encrypted databases

• Secure payment gateways

• 2FA (optional)

• Regular security audits

However, no online system can be 100% guaranteed. We take all reasonable measures to protect your data.

8. Children’s Privacy

Trendbeo does not knowingly collect data from individuals under 16 years old.
If such data is discovered, it will be deleted immediately.

9. Changes to This Policy

We may update this Privacy Policy when necessary.
Revisions will be posted on this page with a new “Last Updated” date.

10. Contact Us

For privacy questions, data access, or GDPR requests:

📧 privacy@trendbeo.rs
📞 +381 (XX) XXX-XXXX
📍 Belgrade, Serbia
🕒 Mon–Sat, 09:00–18:00